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Mengapa Anda Harus Membutuhkan Penelitian Kata Kunci

 Mengapa Anda Harus Membutuhkan Penelitian Kata Kunci

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Nicliving Tips New Riset kata kunci adalah proses menemukan kata kunci untuk bisnis Anda dan memahami bagaimana Anda memberi peringkat atau dapat memberi peringkat untuk kata kunci tersebut di Google.



Ada banyak alasan mengapa riset kata kunci harus menjadi yang terdepan dalam kampanye pemasaran digital. Berikut adalah beberapa alasan paling penting mengapa:



Mengetahui kata kunci membantu Anda memahami merek dan bisnis Anda. Apa yang kamu jual? Apa layanan Anda? Jika Anda tidak mengetahui hal ini, mengidentifikasi kata kunci dapat membantu Anda memahami siapa diri Anda.


Riset kata kunci dapat memberi tahu Anda informasi penting, seperti peringkat kata kunci Anda, kata kunci mana yang mudah diberi peringkat, dan kata kunci mana yang diberi peringkat oleh pesaing Anda.


Riset kata kunci dapat memberi tahu Anda apa yang dicari orang, bukan apa yang menurut Anda sedang mereka cari.


Mesin pencari hanya dapat menentukan peringkat situs web Anda jika mereka mengetahui bisnis Anda. Menargetkan kata kunci pada halaman berbeda di situs web Anda berarti Google kemudian dapat menentukan peringkat Anda untuk kata kunci tersebut.


Mengidentifikasi kata kunci untuk digunakan dalam blog dan penjangkauan dapat mengarahkan lalu lintas ke situs web Anda.


Riset kata kunci adalah titik awal untuk setiap kampanye pemasaran digital, namun harus menjadi proses yang berkelanjutan. Anda harus sering memeriksa kata kunci Anda dan mencari tahu bagaimana peringkat Anda dibandingkan dengan pesaing Anda.



Setelah riset kata kunci Anda, buat konten dan halaman yang berfokus pada kata kunci tersebut. Dikombinasikan dengan berbagai strategi SEO lainnya, ini dapat membantu Anda menentukan peringkat dan membuat orang menemukan situs web Anda.


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